AMMB Holdings Bhd (AmBank) has launched what it claims as Malaysia’s first fully end-to-end electronic business current account opening for small and medium enterprise (SMEs).
According to Ambank, this was the first truly contactless customer experience for digital on-boarding where it completely eliminates the need for a physical meeting, which was essential during the movement control order (MCO) period.
“This new value-added proposition from AmBank will provide an option for business sustainability as well as allow retail SMEs to grow and lookout for new opportunities.
“This would allow businesses to continue to operate by leveraging AmBank’s digital capabilities even during the movement restriction period,” it said.
AmBank Group chief executive officer Datuk Sulaiman Mohd Tahir said as part of AmBank’s digital transformation journey, it was continuously curating seamless customer experiences by introducing digital innovations.
“This has been done to enhance their banking experience with us, making it convenient, fast, secure and truly digital.” said Sulaiman.
“This is fully in line with our government’s effort to digitise SMEs and establishes our commitment to ensure SMEs are equipped to deal with the new normal,” he said.
Ambank said when an application was submitted by a representative of the company, all owners or directors would be triggered to perform digital verification from their mobile phones to reaffirm the intention of the company to open a bank account.
The bank said this seamless approach to on-boarding SMEs also allowed instantaneous registration to AmAccess Biz, AmBank’s digital banking channel dedicated to SMEs.
“The solution is currently in a pilot phase and will soon be available to New Partnerships and Sdn Bhds in the first phase and Sole Proprietorships in the second phase,” it added. – NST ONLINE
